Social Media has become one of the most critical aspects of business development and marketing. It's become so critical that a companies position on social media is a Benchmark.
So here are 5 Simple Steps ....to Determine which Social Media Platforms will be best for you and your business. Let me start out by saying, every company should have at least three main platforms and one must be a video form of social media.
First things first...remember Content Is KING! Nowadays it's not enough just to say "Hi" on any social media platform you must, must, must have substance to your posts aka communication.
Content Marketing brings a certain level of depth and direction to the companies overall growth strategy. Measuring that content is one of the super important parts and that can easily be done through tools such as Google Analytics or KissMetrics.
Second, consider the Three C's when deciding which platforms you'll use. Every platform is not for every business. Remember social media takes time and engagement. So think....
1) Content ...What will you say? How will you say it?
2) Commitment ....Do you like and understand the platform? Will you make consistent time for it?
3) Culture.... Does the platform match your personality and the personality of the company? Is your audience even on the specific platform?
Third, Understand that social media is an complementing outlet, not the only outlet. You must decide on what are the Marketing Goals and Needs for the company? When this is determined, the right social media platforms will fall into place. Even though social media is fun and excited, as a savvy business owner you must still have a strategic plan of action. Ask yourself Why are we on Social Media? What do we need to accomplish? Keep this in mind, the answer can't be, "because everyone else is on it!"
Fourth, Write the vision and make it plain! If you write out your general marketing plan and communication goals, you'll find it much easier to choose a platform that works for you.
Fifth, Look at your seven (7) Touhpoints of communication with your customers. What are the seven different ways you communicate with your customers? Match them up against your content strategy and your social media platforms of choice. If you can connect the dots.... Then you got it!
I hope you've enjoyed your newest 5 Simple Steps Series.....Watch the video on You Tube @VisionaryPeopleArise
Stay connected on Twitter @BizCampTour and NatashaDBowen
Facebook @VisionaryPeople
Visionary People, LLC is a Business Management Consulting Firm helping companies take the shortest and least resistant paths to #MoveForward ... www.VisionaryPeopleArise.com
Impact Branding Consulting offers this blog site for readers to learn valuable tips, trends and techniques around the concept of branding, marketing and business.Chief Branding Strategist, Natasha E. Davis shares great insight by un-complicating the most complicated principles around these topics.She also invites other Subject Matter Experts to share and transfer their knowledge to you. Visit www.ImpactBrandingConsulting.com for details on the company and Natasha.
Wednesday, December 4, 2013
Monday, November 18, 2013
Monday, November 11, 2013
If Only I knew the 7 levels of Revenue when I started my Business!
When I started on my Entrepreneur journey over 7 years ago, I would have been overjoyed to have had this piece of information. My journey would have been less bumpy! Often times as a start up, very important pieces of information are withheld and sometimes that piece of information can make all the difference between being extremely successful and extremely unsuccessful.
For example, when I ventured out as an Entrepreneur I was gravely misinformed by people telling me that my family and friends were going to be first & best customers.They said I should ask them to patron my business because that's what friends and family do. These super intelligent people neglected to tell me that this wouldn't work because they most likely aren't my target audience. Well as many Entrepreneurs have discovered, the whole family & friends concept clearly wasn't true. The other one that was a killer, was serious business people checked their emails first thing in the morning and all through out the day. These people neglected to tell me that if I focused on my emails I was actually fulfilling the position of an Executive Assistant and leaving the Chief Executive Officer position vacant!
Well, I figured out how to sift out the mess from the good stuff about 2 years into business. During my 4th year of Entrepreneurship, I was exposed to the principals of " The 7 Levels of Revenue" by Bishop Tudor Bismark. All I can tell you is, this piece of information shifted my mindset and helped me sift out more mess! These principles made the difference between extreme success and extreme lack of success.
As my company, Visionary People, LLC (www.VisionaryPeopleArise.com) approaches 2014 we're on a movement to mobilize Entrepreneurs to get on the paths of the least resistant to REAL Business Success. The "Moving Forward" initiative is providing Business Owners with pertinent and applicable Resources, Opportunities Connections and Knowledge (R.O.C.K)
Here's Your R.O.C.K this month: Examine and Apply these 7 Levels of Revenue and watch your Business make a shift...
1) Wisdom ....When you hold intellectual property and solutions to problems, Revenue arrives!
2) Vision ... Until you feel success, see success and desire success you won't have it.You have to be able to see the opportunity is being creative.
3) Information .... Becoming a resource pool increases your Value and your Revenue earning potential
4) Relationships .... If you're not respected for what you solve and respected as an individual, Revenue has a funny way of hiding
5) A Good Name ....Being seen as honest and having integrity increases your Revenue earning potential. Your references, referrals and word of mouth activity soars!
6) Property ...Ownership of property creates diversity of your revenue profile and strengthens your financial position. You must own something!
7) Cash/Money ...Money 1st of all gets you a seat at the table of opportunity and options. Money also gives you a voice. Money is a current and Money attracts Money. If you're always broke, then you'll attract broke!
Be true to yourself. Identify the Revenue Level(s) lacking in your world. Work on improving them and get on your path of least resistant. Start #MovingForward
If you enjoyed this blog post, like it, subscribe to it and share it! Free information that's actually helpful is a great gift...Join Visionary People on Twitter @VisionaryPPL and Facebook @VisionaryPeople
Chief Visionary, Natasha Davis-Bowen is committed to helping Entrepreneurs enjoy their Journey as they Transform Vision for Success Into Reality ....#OwningMyEdge Twitter@NatashaDBowen
www.BusinessDevelopmentBootcamp.org ...Is the practical learning platform for Small Business Owners...
For example, when I ventured out as an Entrepreneur I was gravely misinformed by people telling me that my family and friends were going to be first & best customers.They said I should ask them to patron my business because that's what friends and family do. These super intelligent people neglected to tell me that this wouldn't work because they most likely aren't my target audience. Well as many Entrepreneurs have discovered, the whole family & friends concept clearly wasn't true. The other one that was a killer, was serious business people checked their emails first thing in the morning and all through out the day. These people neglected to tell me that if I focused on my emails I was actually fulfilling the position of an Executive Assistant and leaving the Chief Executive Officer position vacant!
Well, I figured out how to sift out the mess from the good stuff about 2 years into business. During my 4th year of Entrepreneurship, I was exposed to the principals of " The 7 Levels of Revenue" by Bishop Tudor Bismark. All I can tell you is, this piece of information shifted my mindset and helped me sift out more mess! These principles made the difference between extreme success and extreme lack of success.
As my company, Visionary People, LLC (www.VisionaryPeopleArise.com) approaches 2014 we're on a movement to mobilize Entrepreneurs to get on the paths of the least resistant to REAL Business Success. The "Moving Forward" initiative is providing Business Owners with pertinent and applicable Resources, Opportunities Connections and Knowledge (R.O.C.K)
Here's Your R.O.C.K this month: Examine and Apply these 7 Levels of Revenue and watch your Business make a shift...
1) Wisdom ....When you hold intellectual property and solutions to problems, Revenue arrives!
2) Vision ... Until you feel success, see success and desire success you won't have it.You have to be able to see the opportunity is being creative.
3) Information .... Becoming a resource pool increases your Value and your Revenue earning potential
4) Relationships .... If you're not respected for what you solve and respected as an individual, Revenue has a funny way of hiding
5) A Good Name ....Being seen as honest and having integrity increases your Revenue earning potential. Your references, referrals and word of mouth activity soars!
6) Property ...Ownership of property creates diversity of your revenue profile and strengthens your financial position. You must own something!
7) Cash/Money ...Money 1st of all gets you a seat at the table of opportunity and options. Money also gives you a voice. Money is a current and Money attracts Money. If you're always broke, then you'll attract broke!
Be true to yourself. Identify the Revenue Level(s) lacking in your world. Work on improving them and get on your path of least resistant. Start #MovingForward
If you enjoyed this blog post, like it, subscribe to it and share it! Free information that's actually helpful is a great gift...Join Visionary People on Twitter @VisionaryPPL and Facebook @VisionaryPeople
Chief Visionary, Natasha Davis-Bowen is committed to helping Entrepreneurs enjoy their Journey as they Transform Vision for Success Into Reality ....#OwningMyEdge Twitter@NatashaDBowen
www.BusinessDevelopmentBootcamp.org ...Is the practical learning platform for Small Business Owners...
Sunday, October 13, 2013
Wednesday, September 25, 2013
Friday, August 30, 2013
What's the purpose of having an Executive Coach?
Now a days there is an abundance of personal and professional coaches to choose from.....Options range from Life Coaches, Business Coaches, Spiritual Coaches. Leadership Coaches and many many more!
One of the questions Visionary People often gets is, "How do I know what type of Coach I need?"
Well, deciding on what type of coach, depends on what you want to accomplish. Let's focus on Executive Business Coaching for now. As a Business owner, your responsibilities and expectations can be more than you ever thought.
However, once you've committed to the decision to be an actual Business Owner and CEO then you have to prepare for constant evolution. Filling the shoes of this role may drive you insane at times, yet reward beyond your wildest imagination at other times...(Check out the Roles of a CEO blog) You have to move with the changing times yet be still long enough to watch your vision unfold.
Moving from where you are to where you need to be requires a person to clearly identify their development stages of Unconscious Competence and Unconscious InCompetence.
Unconscious Competence is the place you arrive to when know what you're doing without hesitation or doubt. This is confidence that you know what you're capable of. This can be a very profitable zone because if cultivated and used correctly, you become an industry expert in high demand!.
Unconscious Incompetence is the place you're in when you do things but have no real comprehension of how it really works. This is the zone of first exposure to something and learning mode.This can be a very dangerous zone to be in especially when you're unaware of what you know and don't know..You know just enough to be dangerous but not enough to be effective!
We all have levels of Unconscious Competence & Unconscious InCompetence...This is a GOOD Thing! Because without both we will never experience desire for more and reward of accomplishment. The challenge of excelling and succeeding occurs when the difference between the two and the awareness of the two can not be found. That's where Executive Business Coaching comes in. Business Coaching is strategically designed to:
1) Close the Professional Development Gap
2) Challenge and Advance Thinking
3) Improve Decision Making & Problem Solving Techniques
4) Set and Accomplish Goals
5) Improve Efficiency & Effectiveness as a Business Owner
6) Move the Owner forward which Moves the Company Forward
Therefore when Business Owners are ready to clearly identify their Unconscious Competence from their Unconscious InCompetence, they seek out a Executive Business Coach to help them.
If you're not sure if Business Coaching is for you, contact Visionary People for the Coaching Consultation and Business Growth Index. Call 678-390-2681 and ask for " The Chief Visionary!"
Did you enjoy the read? Subscribe and Share with a fellow business associate.
One of the questions Visionary People often gets is, "How do I know what type of Coach I need?"
Well, deciding on what type of coach, depends on what you want to accomplish. Let's focus on Executive Business Coaching for now. As a Business owner, your responsibilities and expectations can be more than you ever thought.
However, once you've committed to the decision to be an actual Business Owner and CEO then you have to prepare for constant evolution. Filling the shoes of this role may drive you insane at times, yet reward beyond your wildest imagination at other times...(Check out the Roles of a CEO blog) You have to move with the changing times yet be still long enough to watch your vision unfold.
Moving from where you are to where you need to be requires a person to clearly identify their development stages of Unconscious Competence and Unconscious InCompetence.
Unconscious Competence is the place you arrive to when know what you're doing without hesitation or doubt. This is confidence that you know what you're capable of. This can be a very profitable zone because if cultivated and used correctly, you become an industry expert in high demand!.
Unconscious Incompetence is the place you're in when you do things but have no real comprehension of how it really works. This is the zone of first exposure to something and learning mode.This can be a very dangerous zone to be in especially when you're unaware of what you know and don't know..You know just enough to be dangerous but not enough to be effective!
We all have levels of Unconscious Competence & Unconscious InCompetence...This is a GOOD Thing! Because without both we will never experience desire for more and reward of accomplishment. The challenge of excelling and succeeding occurs when the difference between the two and the awareness of the two can not be found. That's where Executive Business Coaching comes in. Business Coaching is strategically designed to:
1) Close the Professional Development Gap
2) Challenge and Advance Thinking
3) Improve Decision Making & Problem Solving Techniques
4) Set and Accomplish Goals
5) Improve Efficiency & Effectiveness as a Business Owner
6) Move the Owner forward which Moves the Company Forward
Therefore when Business Owners are ready to clearly identify their Unconscious Competence from their Unconscious InCompetence, they seek out a Executive Business Coach to help them.
If you're not sure if Business Coaching is for you, contact Visionary People for the Coaching Consultation and Business Growth Index. Call 678-390-2681 and ask for " The Chief Visionary!"
Join us on Twitter @BizCampTour ...#LearningIsEarning & check out the
available via www.BusinessDevelopmentBootcamp.org .
Did you enjoy the read? Subscribe and Share with a fellow business associate.
Thursday, August 15, 2013
We Planned For Profitability..LIVE on TV
We Planned For Profitability..LIVE on TV
Host and Producer Natasha Davis-Bowen celebrates another successful " A Day In The Life Of Business" LIVE TV Show...Watch the highlights here,....Watch the full episode on www.LiveStream.com/visionarypeople
Host and Producer Natasha Davis-Bowen celebrates another successful " A Day In The Life Of Business" LIVE TV Show...Watch the highlights here,....Watch the full episode on www.LiveStream.com/visionarypeople
Monday, June 24, 2013
Overcoming the 6 main Challenges of starting & growing the Business
Starting a Business and Growing a Business both come with their own challenges. Entrepreneurship brings the Entrepreneur personal and professional development. The arena of business will grow the owner to levels beyond their wildest dream.
Here are six (6) of the greatest challenges every business must overcome in order to reach heightened places of success.
1) Leadership Skills ..Developing strong leadership skills will give the business a strong competitive edge. These skills not only provide the business an opportunity to position themselves for years of success, it will also position them as industry experts. When you discipline yourself to learn to be a phenomenal leader you offer your company another valuable competitive edge. You actually move from being a business owner into being a real CEO. (Check out the blog focused on Becoming A Real CEO here on BDB Blog)
2) Sales ... Developing a Sales strategy is one of the most important areas that businesses must excel in. Getting products and services in the hands of customers by way of monetary exchange is a focus that should never been forgotten. Learn and Develop a strong sales model for your company that you can teach your team...speaking of teams!........
3) Staffing ...Building a reliable team of people to help move your company forward is critical to your growth factor. There is no business that grows without a supportive team. The CEO can not do it alone! Make it a point to hire your weakness and capitalize on your strengths.
4) Research & Development (Change Management) ...This is an area that many small businesses have problems with. The value of R & D takes back seat in the small business community. The smaller the business, the less value placed on R &D. This may be because the perceptions of R & D are frightening and often times incorrect. Extreme value comes from R & D for every size business. R & D can be as simple as doing an online survey asking your customers what they like and don't like about your products/service.
5) Training ...Unfortunately, new Entrepreneurs are more concerned with networking every where instead of networking with a plan and trying to figure out this thing called being a CEO. Ongoing education and training has proven to be one of the greatest advancing tools successful businesses have used. The more you learn is the better you'll earn...Never stop learning. Never stop teaching your team. Never stop teaching your customers.
6) Not Asking For Help!!!! Man can not live by bread alone and Businesses can not survive by CEO alone...Asking for help can feel like the most uncomfortable thing to do because it exposes all your vulnerable sides. However asking for help early, will prevent years of long suffering. Ask and you just might receive.
Take these tips and apply them to your Business Day. Manage and overcome the 6 main challenges of starting and growing your business.. It's time to enjoy the experience of #OwningMyEdge.
Follow the Business Development Bootcamp on Twitter @BizCampTour ..Listen to the weekly Coaching For Success Radio Show on Monday's at 6pm est via www.Love860.com
Attend the next live Business Bootcamp..Find details and dates on www.BusinessDevelopmentBootcamp.org
Here are six (6) of the greatest challenges every business must overcome in order to reach heightened places of success.
1) Leadership Skills ..Developing strong leadership skills will give the business a strong competitive edge. These skills not only provide the business an opportunity to position themselves for years of success, it will also position them as industry experts. When you discipline yourself to learn to be a phenomenal leader you offer your company another valuable competitive edge. You actually move from being a business owner into being a real CEO. (Check out the blog focused on Becoming A Real CEO here on BDB Blog)
2) Sales ... Developing a Sales strategy is one of the most important areas that businesses must excel in. Getting products and services in the hands of customers by way of monetary exchange is a focus that should never been forgotten. Learn and Develop a strong sales model for your company that you can teach your team...speaking of teams!........
3) Staffing ...Building a reliable team of people to help move your company forward is critical to your growth factor. There is no business that grows without a supportive team. The CEO can not do it alone! Make it a point to hire your weakness and capitalize on your strengths.
4) Research & Development (Change Management) ...This is an area that many small businesses have problems with. The value of R & D takes back seat in the small business community. The smaller the business, the less value placed on R &D. This may be because the perceptions of R & D are frightening and often times incorrect. Extreme value comes from R & D for every size business. R & D can be as simple as doing an online survey asking your customers what they like and don't like about your products/service.
5) Training ...Unfortunately, new Entrepreneurs are more concerned with networking every where instead of networking with a plan and trying to figure out this thing called being a CEO. Ongoing education and training has proven to be one of the greatest advancing tools successful businesses have used. The more you learn is the better you'll earn...Never stop learning. Never stop teaching your team. Never stop teaching your customers.
6) Not Asking For Help!!!! Man can not live by bread alone and Businesses can not survive by CEO alone...Asking for help can feel like the most uncomfortable thing to do because it exposes all your vulnerable sides. However asking for help early, will prevent years of long suffering. Ask and you just might receive.
Take these tips and apply them to your Business Day. Manage and overcome the 6 main challenges of starting and growing your business.. It's time to enjoy the experience of #OwningMyEdge.
Show us some love if you enjoyed this blog...Subscribe and Share!
Follow the Business Development Bootcamp on Twitter @BizCampTour ..Listen to the weekly Coaching For Success Radio Show on Monday's at 6pm est via www.Love860.com
Attend the next live Business Bootcamp..Find details and dates on www.BusinessDevelopmentBootcamp.org
Tuesday, May 7, 2013
The Pains of being a Visionary...Turning Ideas into Accomplishments
Being a visionary can be a daunting quality. At times your brain is moving 100 miles a minute full of awesome ideas and visions of great opportunities. Then the next minute it's frozen like a block of ice. As an entrepreneur, perfecting the ability to be in control of your visions and your desire to act on them is key to being successful. The greatest misconception is that all one must do if they want to start or grow a business is to be a visionary.
But, being a visionary isn't enough if you want to be successful. In order to be a successful visionary in business, you have to be able to evaluate each new idea and know the difference between a profitable idea and an unprofitable money waster. I'm talking about Impulse Control!
Entrepreneurs who arrive to profitable status are those you've learned to Control their Impulse to pursue every vision and idea.
The best way to turn new ideas into rewarding accomplishments is to:
1) Don't jump at the first sign of a vision. Give yourself the opportunity to think all the way through the idea. Get a pen and a piece of paper out. Begin writing out what you envisioned. Write as far as you can see. Either the vision will grow into something great or it will be filed away as a "Good Thing I Didn't act on That!"
2) Be clear on what it will take to bring that new idea to conception. The exciting part about a vision is that you you have the luxury of seeing the end. You're spared the pain of seeing the in between fight and sacrifice....That's the, How did I get there thing...Keep this in mind, every idea will cost something...Time, Talents and Treasures aka Time, People and Money. Understand how much of each will be needed and if you're really ready to make the full investment.
3) Don't let the fear to say yes or say no be your driving force. Let your driving force be something greater than that. If fear is the only thing you have to hold on to...Start looking for another anchor. QUICKLY!!! Fear is one of the least effective motivators for long term success. It will push you in the very short term but hold you back in the very near future.
4) Never Stop Learning! Remember what you learned last month is on its way to being obsolete. Learn online....Learn at Conferences...Learn at Business Bootcampts and Workshops. Don't think that your current knowledge will be sufficient. Be the Industry Expert you're capable of being.
See! Being a visionary isn't all fun and games. It comes with a great deal of pain and responsibility. It also comes with an awesome reward. Just because you had a vision doesn't mean it's a profitable vision. Exercise impulse control and watch those ideas convert into profitable accomplishments.
I'm your Chief Visionary and Facilitator of the Business Development Bootcamp. I certainly hope this has helped you think through things and be on your way to doing profitable things with your visions. Check out when and where the next Business Development Bootcamp will be hosting the Live series by logging onto http://www.BusinessDevelopmentBootcamp.org
Until we connect, Be Productive, Be Progressive and Be Successful!
Find us on Twitter @BizCampTour ...#OwningMyEdge
But, being a visionary isn't enough if you want to be successful. In order to be a successful visionary in business, you have to be able to evaluate each new idea and know the difference between a profitable idea and an unprofitable money waster. I'm talking about Impulse Control!
Entrepreneurs who arrive to profitable status are those you've learned to Control their Impulse to pursue every vision and idea.
The best way to turn new ideas into rewarding accomplishments is to:
1) Don't jump at the first sign of a vision. Give yourself the opportunity to think all the way through the idea. Get a pen and a piece of paper out. Begin writing out what you envisioned. Write as far as you can see. Either the vision will grow into something great or it will be filed away as a "Good Thing I Didn't act on That!"
2) Be clear on what it will take to bring that new idea to conception. The exciting part about a vision is that you you have the luxury of seeing the end. You're spared the pain of seeing the in between fight and sacrifice....That's the, How did I get there thing...Keep this in mind, every idea will cost something...Time, Talents and Treasures aka Time, People and Money. Understand how much of each will be needed and if you're really ready to make the full investment.
3) Don't let the fear to say yes or say no be your driving force. Let your driving force be something greater than that. If fear is the only thing you have to hold on to...Start looking for another anchor. QUICKLY!!! Fear is one of the least effective motivators for long term success. It will push you in the very short term but hold you back in the very near future.
4) Never Stop Learning! Remember what you learned last month is on its way to being obsolete. Learn online....Learn at Conferences...Learn at Business Bootcampts and Workshops. Don't think that your current knowledge will be sufficient. Be the Industry Expert you're capable of being.
See! Being a visionary isn't all fun and games. It comes with a great deal of pain and responsibility. It also comes with an awesome reward. Just because you had a vision doesn't mean it's a profitable vision. Exercise impulse control and watch those ideas convert into profitable accomplishments.
I'm your Chief Visionary and Facilitator of the Business Development Bootcamp. I certainly hope this has helped you think through things and be on your way to doing profitable things with your visions. Check out when and where the next Business Development Bootcamp will be hosting the Live series by logging onto http://www.BusinessDevelopmentBootcamp.org
Until we connect, Be Productive, Be Progressive and Be Successful!
Find us on Twitter @BizCampTour ...#OwningMyEdge
Friday, April 19, 2013
Wednesday, February 6, 2013
Monday, February 4, 2013
Monday, January 21, 2013
Monday, January 7, 2013
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